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Social Media Education | #socialmedia


Social Media Marketing

“An open platform of communication where people and companies portray their respective brand image via  educating and engaging with each other on a daily basis without an interruption.”

-Sid Gandotra

The Age of Social Media

  • A brand is no longer what a company says, it is the customers what they say about it
  • The trend in social media is changing: (CRM → CMR)
  • The Customer is now in control of what they read, hear and watch.
  • Develop relationships first, and then sell
  • Currency in social media is relationships and content

Social Media in Businesses

  • Allows businesses to directly interact with the consumers
  • Social media presence and content creates the feel of a fresh, competent and trend setting brands or organizations
  • Businesses can use web campaigns, ads, and events to generate buzz in the online community
  • Businesses can also gather and monitor performance of its brands through different analytical tools. (Google Analytics, Facebook Insights, Twitter Counter)

The Importance of Social Media

  • Has created a tectonic shift from traditional to technological way of communication
  • Using the different platforms one can start to brand themselves as somebody different from the rest of the crowd.
  • Gives marketers a voice and a way to communicate with peers, customers and potential consumers.
  • Provides an identity to who we are and the products or services that we offer.
  • We can create relationships using social media with people who might not otherwise know about our products or service or what our companies represent.

I want to thank all of you for reading my blog. I will like to know your feedback or thoughts on this. Please do so by leaving a comment below.



  1. Wonderful work! That is the kind of information that are supposed to be shared across the web. Disgrace on the search engines for not positioning this put up upper! Come on over and consult with my website . Thanks =)

    • sidgandotra says:

      Thank you so much for your comment. I do believe that people like us can make a big difference in the future by our excelled thought process and innovative creativity.

  2. social media says:

    Do you mind if I quote a couple of your articles as long as I provide
    credit and sources back to your blog? My website is in the exact
    same area of interest as yours and my visitors would certainly benefit from a lot of the information you provide here.

    Please let me know if this ok with you. Thanks!

    • sidgandotra says:

      It is my privilege and honor to share my thought process with everyone seeking information in this multifaceted digital environment. Please feel free to share my posts.


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